Category Archives: research
Why Diet Soda is the Devil
I get this question a lot: “How bad is diet soda, really?” I realize that how I answer this question has the potential to make me wildly unpopular. And I’m OK with that. I’m sure that’s clear from this headline. … Continue reading
Filed under is it healthly?, research
Make it Fun
A group did this experiment at a metro stop in Stockholm to see if they could get more people to take the stairs over the escalator. They turned the stairs into piano keys. Think Tom Hanks in Big. Hidden cameras caught … Continue reading
Filed under research




